Blogs can be a great way for contractors to help build their brand and expose their products and services to their target audience. Too often, however, it ends up being a short lived, poorly thought out endeavor that amounts to little more than a big waste of time....
Finding potential customers for any business is a tough chore, but even more difficult for a small contracting business. Searching for potential customers means less time doing the work that pays the bills. The easiest way to increase profits without spending more...
One major issue contractors tend to have is getting a handle on job costing. What is job costing? Job costing is the analysis of your true costs for the entirety of a job to know if you’re making a profit. If you already use accounting software like Quickbooks or...
You’ve got a killer sales team. They’re ambitious, forward-thinking, and equipped to close deals whenever, from wherever. Here’s the catch: they work 9-5. Where do the before and after hours folks go? Who’s helping them? What’s moving those leads forward? Your...
Not everyone is a marketing wizard. In fact, if you’re a contractor your number one skill is probably the service you provide. For example, with our popular insulation cost estimator software we know a thing or two about the insulation business, and we know that if...
In part I of this topic we discussed some high level thoughts on how contractors can manage online marketing and the benefits of doing so. In part II we’ll dig deeper into some more tactical elements of online marketing and provide some tips on which elements you...