Businesses large and small go to great lengths to find the most cost-effective marketing methods that appeal to their customer base. Traditional marketing techniques like radio spots, direct mail, and ad space are expensive and not nearly as effective as it once was....
As of December 2012, Facebook reported having more than 618 million active users on a daily bases. With that kind of traffic, it’s apparent you should be exploring ways to engage potential customers on Facebook. Too many companies merely throw up a Facebook Page,...